Thursday, March 12, 2009

The Big Dog



(click the image for a larger view)

I took this photo in front of the Milwaukee Art Museum on a clear morning as the sun was coming up over Lake Michigan.

It is, yes, the Oscar Mayer WeinerMobile. This one is the classic 1958 model.

I can't help think about one of those cocktail weenies on a toothpick.

The Museum is a work of art in itself. Designed by Santiago Calatrava, it was his first work completed in the U.S. If you get to Milwaukee, do not miss the MAM.

The WeinerMobile was on display at the MAM as part of an exhibit of the works of industrial designer Brooks Stevens, a native of Milwaukee. Stevens had a long history of automotive work. In my opinion... let's just say time has not been kind to Mr. Stevens' car designs. Take a look for yourself.

Stevens also designed the "Miller Cross" - the famous Miller Brewing logo, so he did some fine work, I just don't care for his cars - especially the Excaliber. (Don't think I have a photo of one of those...)

The original WeinerMobile was designed, according to Wikipedia, by Carl Mayer. Brooks was asked to do one of the several re-designs in 1958. Over the years, the WeinerMobile has ridden on Dodge, Willys Jeep, Chevy and GMC chassis.

Here's more information than you ever needed about the WeinerMobile, a real rolling piece of Wisconsin Americana.

Makes you thirsty for a High Life.



All images and words copyright 2009 Jeff Blackwell

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